I need help deciding which mark to use.

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No one wants to spend hundreds of dollars in filing fees in addition to the costs of promoting their brand (think advertising, package design, signage, etc.) only to find out they've thrown their time, energy and money behind a mark they could never have registered.

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If you haven't got your heart set on a particular mark yet and are considering several options, it's worth making a much smaller investment upfront in finding out which of these marks is the strongest and which doesn't stand a chance. 

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I can research your options and provide a report summarizing which marks are closest to yours and how much of a threat they pose. 

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When comparing potential marks, I offer 2 types of searches at 2 different price points:

 

1. TARGETED SEARCH

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I search the U.S. federal trademark register using the same methods that I relied on when reviewing applications at the USPTO.

 

2. COMPREHENSIVE SEARCH

 

In addition to searching the U.S. federal trademark register, I also look at:

 

• U.S. state trademark registers

• U.S. state records of business name registrations

• Domain name records

       and 

• Social media usage

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Cost: Flat fee, based on the total number of marks you want evaluated and the type of search you want (targeted or comprehensive).

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 Fee includes:

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• Searches of the U.S. federal trademark register using the same methods that I relied on when reviewing applications at the USPTO (and, if a comprehensive search, a review of U.S. state trademark registrations, U.S. state records of business name registrations, domain name records, and social media usage)

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• My analysis and summary of these searches in a letter rating the risk of refusal for each mark due to similarity with another mark​

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